Reasons other pledge sites might want to join forces

• Maintain and build momentum
  • previous pledge initiatives are single-use/standalone, preventing other campaigns from building on their momentum
  • people who pledge once are likely to pledge again (e.g. 90% of FOK RR-Now signatories consented to future contact)
  • FOK gets people onto a common mailing list to build momentum and target campaigns effectively (via field or interests)
  • future campaigns can invite larger/bolder actions
• Develop replicable/effective processes
  • marketing checklists
  • campaign templates
  • analyse impact following campaign completion, to learn and optimise future campaigns
• Increase traffic, due to:
  • Common domain/branding (e.g. someone signs a pledge and then looks to see what other campaigns exist)
  • Growing mailing list with data on field, interests, etc. (~600 people)
  • Twitter (~1500 followers) and other channels (will be stepping up Facebook, Youtube etc. game)
• Work together to build strong partnerships with open science organisations
• Funding available, potential uses:
  • Social media advertising
  • Platform upgrade
  • Meta-research
• Coming soon:
  • Dedicated platform with user profiles, single-click pledging, etc
  • Publishing pledges (via RIO Journal)
  • Workshops to teach open science practices
  • Blog posts